Black Friday Guide: Best Sales & Discount Codes

It’s that time of the year again – sales week! Black Friday seems to be more of a week-long event rather than just the day anymore, as sales have started way earlier than usual. I’ve been sharing my favourites over Instagram stories during the past couple of days, but I’ve compiled everything into this post (sales codes, promotions, etc) and will be updating it as I discover new promos! As you can see I’ve also shared my favourite purchases or those on my wish list from the top retailers to give you some inspiration.

There are so many great deals on this year, even for designer purchases (any bit helps, right?). As I said, I’ll be constantly updating this page when new deals arise so feel free to bookmark it or come back to it at any point. My goal is to reduce some of the stress and chaos of cyber week, and to make things ultimately easier for you guys.

Well, that’s it from me – HAPPY SHOPPING!


30% off everything for Black Friday weekend, from 11/22 – 11/28. Use code EPIC30.


Take 30% off selected styles

Beauty Bay

Up to 30% off everything from 11/20 – 11/27


Take 25% off all full-priced items on Black Friday with code BF25. Take an extra 50% off all sale items on Cyber Monday with code OMG50. Take $200 Off Orders $700+ with code ‘BIG200’ at checkout.


30% off full price items on orders over €300/£300/$300. Excludes star labelled items (★). Use code BFRSE17.


50% off everything with code CYBER50 in UK, DIG50 in Australia, and FETCH50 in US & Canada


Take up to 50% off sale styles

Neiman Marcus

On Black Friday, save up to 60% off when your take an extra 33% off select merchandise. On Cyber Monday, receive up to a $750 gift card with your $200+ regular priced purchase. Beauty & fragrance included. Use code GC4YOU. Also receive a gift with purchase if you spend $225 in beauty and fragrances with code NMBEAUTY.


Cyber Monday at NORDSTROM! Extra 20% OFF selected sale items. FREE shipping. FREE returns.

River Island

For the UK, 20% off all orders with a minimum spend of £75. For the US, 25% off all orders, for a limited time only. Sale items and mark downs excluded.


Get 20% off orders of $200 + 25% off orders of $500+ and 30% off orders of $800 or more with code MORE17 at Shopbop!


50% off entire purchase + free shipping (US only)

Country Road

Up to 50% off selected styles on Black Friday, and 25% off selected styles on Cyber Monday.

The Outnet

Up to 65% off selected styles plus an extra 50% off clearance items

All Saints

Up to 40% off everything


Enjoy 30% off on selected items by entering the code BLACK30 at checkout


Up to 50% off + free worldwide shipping

More Deals & Offers…

Ann Taylor – 50% off everything with code THANKFUL

Bebe – Take 30-50% off select styles

Bergdorf Goodman – Save up to 40% off during the Designer Sale

Boohoo – Black Friday warm-up: 50% off everything (free delivery in UK)

Bobbi Brown – Shop Exclusive Palettes & Sets on all at 25% off for Cyber Week. Plus, spend $50+ and pick 5 free minis.

Cheap Monday – 25% off everything, no code needed. Discount will be applied at the checkout.

Diane Von Furstenberg – 20% off site-wide with code THANKS20

E.L.F Cosmetics – Get 50% off sitewide using the code CELEBRATE on orders $30+. Plus, your order ships free for a limited time. Exclusions apply.

Foreo – 22% Off LUNA mini 2. 22% Off IRIS. 25% Off ISSA + Free Hybrid Brush Head w/ Purchase. Use code FOREOBF17.

Gap – 40% off full price & 25% off sale with code: BFGAP

Intermix – Save on your favorite designer pieces with 30% full-price styles

Kiehl’s – $20 Off $65+ with code JINGLE

Madewell – 25% off everything with code DONTSTRESS

MANGO – 30% off EVERYTHING with code: BLACK17

Matches Fashion — Take up to 50% Fall/Winter styles

MCM Worlwide – Gift With Purchase on all orders on Black Friday. 20% off site wide on Cyber Monday. Use code MCMCYBER20. Exclusions apply.

Monnier Freres – Up to 20% off

Moda Operandi – Up to 65% Off Designer Sale. Use code 30EXTRA.

NastyGal – 30% off everything (no code needed, discount automatically applied)

New Look – Black Friday Warm Up: 25% off Shoes & Accessories

Ray-Ban – Up to 50% off (20% off sitewide)

Sak’s Fifth Avenue – Up to 40% OFF* designer selections in stores & online

Sam Edelman – 30% off Sitewide + Free Expedited Shipping. Use code SAMSGIVING

Samantha Willis – Black Friday/Cyber Monday: 35% off Site Wide

Selfridges – Up to 20% off online with code SELFCCE

Stylebop – 25% off all non-reduced styles with code SAVE25

Superdry – 20% off selected jackets and 30% off everything

Tommy Hilfiger – Black Friday & cyber Monday 40% off site-wide. Use code THATSALE.

Tory Burch – Take 30% off orders $250+ with code THANKS

Too Faced – Black Friday is so last season. Shop the Pink Friday Sale for 25% off everything.

Urban Outfitters – For EU customers on Black Friday weekend, save up to 50% off

Wanderlust+Co – 30% off site-wide with code CYBER

Rebecca Minkoff – 25% off all orders of $100 or more

Quay Australia – Save up to 20% off selected styles and get a free pair of ‘High Key Silver’ with any purchase over $75

Warehouse | Up to 30% selected lines